Digital marketing is a modern way of promoting products or services using digital channels such as websites, social media, search engines, email, and mobile apps. For beginners, it involves understanding how people use the internet and learning basic tools like Google Ads, Facebook marketing, or email newsletters. Unlike traditional marketing, digital marketing allows businesses to reach a global audience at a lower cost and measure results in real-time. Key areas include content creation, search engine optimization (SEO), social media management, and analytics.
